
What Is the Secret Behind Comme des Garçons’ Japanese Roots?
Comme des Garçons started in Tokyo in 1969 by Rei Kawakubo, a designer who never followed traditional fashion rules. The name means “like boys” in French, but its heart is strongly tied to Japanese culture. Kawakubo built her brand around breaking expectations and showing something new to the world. Instead of copying Western fashion, she…